SEO & Content specialist

Personal summary

Emily is a digital marketing professional. She loves to help develop digital marketing strategies for small businesses and is passionate about helping businesses find their potential clients to help solve their problems. Emily is motivated by the start-up culture that drives Silicon Valley. Her experience as a Community Manager for a Co-Living housing startup in San Francisco prepared her to understand the complicated nature of developing a small business and inspired her to want to help other small businesses grow. She works with small business owners to develop clear strategies to help them reach their ideal clients using data-driven digital marketing tactics and strategies, primarily through paid media and Search Engine Optimization. Marketing Experience: Lead Generation Strategy Inbound Marketing* Content Marketing Strategy SEO Paid Media Strategy Project Management Experience: Small Team Management Project Breakdown Structure Development Deadline Driven Regular Communication with Key Stakeholders Community Manager Experience: Communication Liaison for Community Members and Team Members Event Coordination/Marketing New Team Member Training Documentation Development/Writing Marketing Strategy Development/Writing Technical Skills: Google Analytics Set-Up Google Tag Manager Set Up Google Data Studio Reporting & Analysis Search Engine Optimization Beginner in HTML/CSS WordPress & Wix Website Setup Landing Page Optimization Email Marketing (Mailchimp) Facebook & Instagram Ad Creation & Optimization Google Search Ads*/Google Display Network Creation & Optimization On-Brand Content Creation Video Editing (Avid Media Composer) Tools: Asana Slack Google Suite Google Analytics* Google Data Studio Canva Moz SEMRush Tableau Emily pairs her experience working with a start-up and her digital marketing skills with her passion for small businesses, particularly female entrepreneurs. Emily is an alumnus of Somerville Academy and holds certifications in Google Analytics, Google Ads, and Hubspot. She prides herself on helping small businesses gain an online presence, and reach their targeted audience. Emily is currently seeking to work with small businesses or full-time digital marketing roles in a remote/work from home capacity. If it sounds like she could be a good fit, please send a connection invite! *Certified Education: College/University in Other

Skills

Content writing / blogging1 SEO / SEM1 Digital Marketing1 Strategy and Planning1 Wordpress1